Outdoor Creator Marketing Resources for Brands & Creators

From the Founder: Popfly's First IRL Creator Event Proves the Power of Community

Popfly’s first-ever IRL creator event brought together 100+ creators and brands in Salt Lake City for a night of real connections, swag, tacos, and unforgettable community moments. Hosted at AriBike HQ—with giveaways, gratitude, and stories that started face to face.

Why Collaborating With Other Outdoors Creators is Rad

Collaborating with other outdoor content creators in nature sparks creativity, leading to new ideas, skills, and unique perspectives. Teamwork allows creators to combine their strengths, resulting in more dynamic content that tells a better story. Beyond content creation, collaboration creates connections and builds a supportive community of like-minded individuals. This article provides tips for planning successful outdoor collaborations

Why EVERY Type of Backcountry Traveler Should Take Avalanche Education

Why More Non-Outdoorsy Brands Are Partnering with Outdoors Creators

Non-outdoor brands are increasingly partnering with outdoor creators to capitalize on the demand for authentic, adventure-driven content, leveraging their storytelling prowess to connect with wider audiences and build trust; this strategy allows brands to tap into the growing interest in outdoor lifestyles, expand their reach to engaged, nature-loving demographics, and align with sustainability values, offering a powerful alternative to traditional marketing by driving meaningful engagement.

UGC vs. Influencer Marketing in 2025: Insider Guide for Brands & Creators

Understand the difference between UGC vs. Influencer Marketing. Get expert tips on leveraging content for authenticity or influencers for reach & sales.

Top 5 Travel Video Creators: Inspiration for UGC & Talent for Brands in 2025

Looking for the best travel video creators in 2025? Follow our top 5 UGC picks for meaningful stories, digital nomad tips & natural inspiration.

Travel Content Creator’s Guide to Impactful Storytelling

A travel content creator shares a personal journey, offering a guide for fellow UGC creators on how to craft impactful stories that matter and drive change.

Proven Brand Outreach Strategies for Influencers & UGC Creators

Learn how to reach out to brands effectively with our guide for influencers and creators. Discover proven brand pitch strategies, messaging tips, workflow examples, and how to price your UGC work to land paid partnerships.

Navigating the UGC Landscape: How Popfly Empowers Brands and Creators

In the ever-evolving digital landscape, UGC companies like Popfly play a crucial role in enabling brands to connect with their audience on a deeper level. By streamlining the UGC creation process and fostering mutually beneficial partnerships between brands and creators, Popfly empowers brands to harness the power of authentic content, driving engagement, building brand credibility, and ultimately achieving business success.

Meet The Creators: Jared Geda

Jared, an outdoor photographer and content creator, turned his passion for freediving, hiking, and adventure photography into a creative career. Starting with a smartphone in 2013, he progressed to using a GoPro and later a Sony A7C mirrorless camera, diving deep into landscape, nature, and portrait photography. Through YouTube tutorials, workshops, and creator communities, he transformed his skills into paid opportunities. His key advice? Just start. Shoot as much as possible, refine your niche, and connect with fellow creators. If you’re into outdoor content creation, now is the time to capture your journey!‍