UGC: reinvented, faster than ever.

The best way for outdoor and active lifestyle brands to source, curate, license and distribute authentic creator and influencer-led content.

Simplify content needs and start using premium, elevated and relevant photo and video content from carefully curated creators all over the world.

The world's largest community of outdoor-inspired content creators awaits.

AirFlow X Template Image

Mobile First

Our creators have mobile
behavior in mind, and the
content they create engages
and seeks to convert the
mobile user.

AirFlow X Template Image

Creator First

Creators aren't a commodity,
but that's because not
everyone CAN be a creator.
There's real skill involved
and we build from there.

AirFlow X Template Image

A.I. First

Popfly uses machine learn-
ing and data as the
first thought. From pairing
creators and brands to
serving up the right content.

AirFlow X Template Image


We love images too, but
our creators prioritize
the increasingly valuable
medium of video first and

Popfly makes producing the content you need fast and easy.

We allow teams of all sizes to easily manage and scale UGC ad creative production across their entire lineup of products.


Boost your content game with better creators + better tech

Popfly delivers both

AirFlow X Template Image

UGC Marketplace

Our platform + massive community of creators/influencers makes sourcing, licensing & distributing content as easy as clicking a button.
AirFlow X Template Image

Creator Calendar

The only platform with access to THOUSANDS of upcoming creator trips and adventures, just waiting for you to sponsor.
AirFlow X Template Image

The Popfly FEED

Now in alpha, Popfly's proprietary Discovery Feed is a game changer. We've packaged the functionality of TikTok in an easy to embed software for you to control.
AirFlow X Template Image

Easy Payment

Upload your budget ahead of time, and leave the payments, the 1099s, and the headaches to us.
AirFlow X Template Image

Popfly Select

Popfly Select is a Next-Gen resource enabling brands to quickly pair with the best.
AirFlow X Template Image

Advance Analytics

Popfly is a data company first. We believe that perfect relationships start with perfect information. Understand why the content performs the way it does and how to optimize it.

See what our partners say

Discover what our customers are saying about their experience with our products and services.

I've been using Popfly for several months now and it's been a great investment for my business. The platform is incredibly easy to use and has helped us automate our workflows, saving us countless hours of manual work.

The customer support team has been exceptional, always quick to respond and helpful with any questions or issues we may have. Overall, I highly recommend Popfly to any business looking to streamline their processes and improve their content management.
AirFlow X Template Image

Zach Castagnola

Senior Marketing Manger

We still can't believe the transformation PopFly has brought to our business! From the moment we started using it, everything became incredibly easy and intuitive. The platform's user-friendly interface allowed us to dive right in and create amazing content without any hassle.

The quality of the content we're able to produce using PopFly is simply outstanding. The templates and tools provided are not only visually appealing but also highly customizable, ensuring that our brand's personality shines through every piece of content we create.
AirFlow X Template Image

John Haris

Head of Marketing

We've been leveraging Popfly for over a year now and it's been a great investment for my business. The platform has made it so easy toquick source and lincense content. Further, we're in their beta-tester group and the tech they're letting us trial has me going crazy, this thing is about to explode!
AirFlow X Template Image

Bjorn Leines

Athlete & Brand Manager

Launch Fast with Personalized Campaign Generation & High-Performing Templates. 🪄🪄

Use artificial intelligence (AI) to create, publish, and run your UGC campaigns based on your company goals. Or browse our template gallery based on past campaigns that have performed well. Popfly and done.

✨ Automated Campaign Generation ✨

Take a short survey to set your UGC goals in motion. Set the parameters monthly, quarterly, or even yearly and let the content roll in.

✨ Campaign Template Gallery ✨

Why re-invent the wheel when you can just copy what other successful companies have done in the past? One-click campaigns takes the guesswork away, saving you hours each week.

AirFlow X Template Image
AirFlow X Template ImageAirFlow X Template Image

What are the benefits of using UGC?

When done correctly, User-Generated Content is the most effective tool in the digital arsenal. It's how the best in the biz are crowdsourcing higher conversion rates, gaining engagement, and running away from the competition.

Higher Conversion Rates

Putting UGC across your website creates a familiar discovery-focused experience for your customers. Make the most of every eCommerce visit.

Save Time and Money

Today's creators can capture professional still images and viral-grade short-form content on the fly. Outsourcing 50% or more of your content will save you time and money all while increasing brand affinity and returns.


Answering your most burning questions right here.

What is Popfly and what does it do?

We built Popfly to maximize the power of User Generated Content (UGC) for outdoor and active lifestyle brands. Popfly helps brands increase engagement, enhance product discovery, and drive sales. We leverage technology to simplify UGC acquisition and utilization while providing creators with consistent income and fostering strong brand-customer connections.

What is the demo like?

We'll take you through the platform, introduce you to our top creators, and find the best plan for you. Get you in and out in 15 minutes or less.

How long does it take until I receive custom UGC?

In most cases our creators will have content back to you within 2 weeks of receiving product.

What content formats are available?

Popfly is video first but we are just as happy to deliver quality still images. Our creators can also do long form content such as blogs, vlogs, animated GIFs, in depth reviews, and more!

Can I upgrade or downgrade my subscription plan?

Yep! Upgrading or downgrading is easy and seamless.

Who are the creators?

Popfly has curated a robust and diverse community of outdoor and active lifestyle creators across the US and rest of world. Popfly creators are the real deal. They are authentic and passionate about creating top quality content.

Can I share the content with our retailers?

Of course! Our campaigns generate legal terms and conditions that allow you to freely share Popfly content with any retailer, distributor, or 3rd party marketplace.

Is there any limit to how I may use the content?

Popfly Express Licensing makes it easy to use the content without limitation. Available on all paid plans.

How is Popfly so affordable?

We're engineers first, and utlize automation to handle most of the day-to-day mangement. Otherwise said, our platform automates the headaches that go along with incredible content coordination and generation, saving you money.

Still have questions?

We're here to help. Hit us up and we'll follow up shortly.

Don't wait for elevated content any longer.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.