Evergreens

Most brands rebuild their creator programs from scratch every time. Evergreens fixes that. Set it up once, invite your creators, and let it run month after month on autopilot.

Plant it once. Watch it grow.

Evergreens is the infrastructure to run your always-on creator network. Define requirements and payouts, invite creators to tiered branches, and let the platform handle the rest, month after month.

Creators get consistent income, clear expectations, and a system that rewards their work.

See How it Works

Nice clean invoicing system for brands and creators on Popfly labs.

How it works

Evergreens run on a monthly cycle. You define the structure, Popfly handles the operational layer: submissions, review windows, payouts, and tier promotions.

Design Your Program

Pick your goal: awareness, content, or sales. Set up branches with clear deliverables and payouts. Use Quick Start to launch fast, or build it from the ground up.

Invite Your Creators

Bring in creators from your existing relationships or source from the Popfly marketplace. Assign them to branches directly, or let them earn their way up over time.

Review And Approve

At the end of each period, you get a 7-day review window to look over submissions and draft payouts before anything processes.

Popfly Plants a Real Tree

When a brand launches their Evergreens program through Popfly, we plant a tree through our partnership with EcoMatcher

Common Questions

How is an Evergreen different from a regular Popfly campaign?

Campaigns have a start and end. Evergreens don't. The same program repeats each month with the same creators, same requirements, and same payout structure until you decide to change it. You're not relaunching. You're not re-sourcing. The work just keeps running.

What's the minimum budget to run an Evergreen?

The platform minimum is $1,000 per month. Below that, programs typically don't generate enough creator activity to build meaningful momentum. If you're not there yet, a standard campaign is a better starting point.

Can we run multiple Evergreens at once?

Yes. Some brands run separate programs for different goals: one for content creation, one for affiliate sales, one for seeding a new product line. Each Evergreen has its own creator pool, branches, and requirements.

How do creators get paid?

After the review window closes, Popfly invoices the brand. Creators are paid after that invoice is settled. Creators can see their scheduled payout date inside the platform so there are no surprises on timing.

Evergreens: Your Always-On Creator Network

Most brands rebuild their creator programs from scratch every time. Evergreens fixes that. Set it up once, invite your creators, and let it run month after month on autopilot.

Plant it once. Watch it grow.

How it works

Design Your Program

Invite Your Creators

Review And Approve

Popfly Plants a Real Tree

Common Questions

How is an Evergreen different from a regular Popfly campaign?

What's the minimum budget to run an Evergreen?

Can we run multiple Evergreens at once?

How do creators get paid?

Unlock High-Performing Content

Evergreens: Your Always-On Creator Network

Most brands rebuild their creator programs from scratch every time. Evergreens fixes that. Set it up once, invite your creators, and let it run month after month on autopilot.

Plant it once. Watch it grow.

How it works

Design Your Program

Invite Your Creators

Review And Approve

Popfly Plants a Real Tree

Common Questions

How is an Evergreen different from a regular Popfly campaign?

What's the minimum budget to run an Evergreen?

Can we run multiple Evergreens at once?

How do creators get paid?

Unlock High-Performing Content

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