Stop renting attention &
start owning relationships‍

Most platforms were built for fashion & fast food. Popfly is designed specifically to connect brands with outdoor, adventure and travel creators.

Schedule a DemoCreate a Free Profile

Trusted by world-class adventure brands

$334k
generated in affiliate revenue + 11x ROAS for ALPAKA
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10M+
impressions and 80+ pieces of creator content for Visit Salt Lake
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13.4x
higher click-through rate in paid ads for Camp Chef
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600+
creators tagging products to their storefront for Backcountry
15,000+ outdoor creators on Popfly

For creators who
live the adventure.

Work with brands. Get paid. Build long-term partnerships.

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Community + Infrastructure

Popfly is Community.

The adventure world was built on community. Popfly was built to fuel it.

Community

The industry's most aligned creators, built to grow with your brand.

Every creator on Popfly was chosen for fit, not just follower count. They hike, ski, travel, paddle, climb, and run. They're already talking about gear and experiences like yours authentically.

Get Access

"Popfly gave us access to the right creators: people who actually live and breathe adventure. Our first program drove 4x the ROI of anything we'd run on other platforms, and the relationships have been compounding ever since."

Angie Burnett
Affiliate & Influencer Marketing @ Backcountry

Creators for
every adventure
SKI + ALPINE

First tracks on Mammoth's backcountry — full kit breakdown

ROCK CLIMBING

Yosemite big wall — gear that went the distance

trail running

100-mile Leadville recap — what I wore, what I loved

adventure travel

Patagonia packing list — the only 40L you need

Get Started Today
Ways you can work with the community

UGC Campaigns

Commission authentic content from creators who actually use gear like yours. Real use by real advocates.

Affiliate Programs

Build a performance-driven affiliate network with creators who convert because they actually believe in the product.

Influencer Marketing

Drive awareness through sponsored content that looks and feels like the organic content your audience is already following.

Ambassador & Athlete Programs

Popfly helps you create long-term creator and athlete partnerships that champion your brand.

Adventures

Get your brand on real creator adventures. Creators on Popfly pitch their trips through the platform and ask for what they need to make them happen: gear, funding, or both.

Storefronts

Every athlete, pro and creator you work with creates a storefront continuously generating sales for your brand.

Get Started
Community + Infrastructure

Popfly is Infrastructure.

Industry-leading infrastructure for creator-driven commerce, purpose-built for adventure.

Creator Network
Discovery & Search
Affiliate Management
Creator Storefronts
Product Gifting
Social Listening
Performance & ROI
Content Library + Licensing
Campaign Management
Creator Payments
Direct Messaging
Content Amplification
AI Insights
Real Human Support
Evergreens

Industry-leading infrastructure for creator-driven commerce, purpose-built for adventure.

Request a Demo

Turn one-off activations
into relationships that compound

Popfly connects you with trailblazers already championing your brand, turning one-off creator activations into relationships that compound over time. That way your brand doesn't go quiet between campaigns.

Greater impact
amplified as you scale

• Lower CPMs and operational costs
‍• Higher engagement rates, average order values and lifetime values
‍• Automate the admin with no renegotiation, no re-onboarding and no spreadsheet chaos.

Creators who repeatedly
work with a brand

• Convert better
‍• Sound more authentic
‍• Need less oversight
‍• Cost less over time

Turn one-off activations into
relationships that compound.

Popfly connects you with trailblazers already championing your brand,
turning one-off creator activations into relationships that compound over time.
That way your brand doesn't go quiet between campaigns.

Greater impact
amplified as you scale

• Lower CPMs and operational costs
‍• Higher engagement rates, average order values and lifetime values
‍• Automate the admin with no renegotiation, no re-onboarding and no spreadsheet chaos.

Creators who repeatedly
work with a brand

• Convert better
‍• Sound more authentic
‍• Need less oversight
‍• Cost less over time

Discover
Tap into the largest community of adventure creators on the planet. Explore Popfly curated, vetted talent or search across socials using advanced filters to find the perfect fit. Launch campaigns and let ideal creators come to you.
Sunset backdrop for outdoor gear affiliate photoshoot.
Creator profiles displayed on outdoor brand marketing platform: Popfly.
Activate
Engage creators as true collaborators, working across UGC campaigns, sponsored content partnerships, affiliate programs, or ambassador teams. Popfly streamlines every step so you can focus on authentic storytelling that drives results.
Creator grid on Popfly platform.
Measure
Capture the metrics that matter—all in one dashboard. Monitor performance, prove ROI, and optimize your creator program with confidence. Prove your impact. Improve your results.
Alpaka gear boosts sales through creator marketing on Popfly.
Centralize
Your entire creator network. One place. Tasks, content, DMs, compliance, payments — and every relationship you've built, always a click away.
Mountain backdrop for outdoor creator.
Carhartt runs creator campaign for UGC on Popfly.

Whether you're sourcing content or scaling campaigns,
Popfly has a plan that fits.

Run

$499/mo
For small & mighty teams wrangling content at scale
  • Access to the largest community of adventure creators on the planet
  • Unlimited content storage
  • Advanced workflows and automation
Schedule a Demo

Climb

$999/mo
Scale your creator programs with powerful workflows
  • White-glove onboarding
  • Unlimited creators, campaigns and giftings
  • Advanced reporting
Free Strategy Session

Fly

$1999/mo
Enterprise teams seeking hands-on support
  • Dedicated customer success manager
  • Prioritized support
  • Bespoke reporting
Contact Sales
Campaigns End.
Networks Get Stronger.
Build Yours TodayCreate a Free Profile
Start for Free Today

Popfly is the content platform purpose-built for adventure creators and brands. Spend less time managing and more time creating with Popfly.

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