OUTDOOR RETAILER x popfly

Collaborate with Creators Right on the Show Floor

Outdoor Retailer: Where the outdoor industry comes together to move the business of the outdoors forward.

creators:

Apply for the Wild Reach Program.

This is your invitation to be part of something that matters — and to tell the world about it.

Applications are reviewed on a rolling basis. The sooner you apply, the better your chances of being placed in the tier that fits you best.

Apply Now
150
curated outdoor creators
3
days on the show floor
10M
+
social media impressions targeted during and after the event
5
major outdoor media partnerships extending stories to broader audiences

You don't have to wait until the show to get started. Join today, get your brand set up, and walk into Outdoor Retailer with your creator program already in motion.

Here's what you'll have from day one:

Unlimited Retailer Connections

01

Making co-op content and brand-to-retailer collaboration easy.

A Branded Profile Page

02

So creators know exactly who you are before they reach out.

Automated Product Gifting

03

Send gear to creators ahead of the show in minutes.

Content Collection & Storage

All your creator content stored in one place.

04
Start for Free

Do More with Popfly

Creator Discovery

Tap into the largest community of adventure creators on the planet.

Find vetted outdoor creators in your exact category: snowsports, fishing, climbing, running, etc.

Product Seeding

Send product to creators directly through your Shopify store.

Popfly automates fulfillment end-to-end so you never have to follow up: centralized shipping info, delivery tracking, and unboxing content all in one dashboard.

Creator Storefronts

Every creator gets a custom storefront, built for the way the outdoor consumer shop.

An always-on sales channel that works while you sleep.

Full Attribution

See exactly which creator drove which sale.

Measure views, clicks, and engagement along the way. Prove ROI on every creator relationship, not just the last touch.

Don't just take our word for it

This is literally what I've been waiting 15 years for!
3 of our top 5 ads during our BFCM season were all sourced from Popfly Creators.
You all should raise your prices for the platform, this is INCREDIBLE
Really not sure what we'd do if it weren't for Popfly. We certainly wouldn't be doing nearly as much.

Your Creators Are Ready. Are You?

Schedule your free strategic onboarding call today. You'll have creators active in your first week.

Let's Do This