Adventure Food Creators You Need to Follow in 2026
.jpg)
Ever wonder which brand partnered first with Popfly? Camp Chef.
They were looking for food creators ready to branch into the backcountry and it was a perfect match. From Popfly’s first-ever partnership with Camp Chef to the food creators cooking far beyond the kitchen, this list celebrates where food and adventure meet. Whether it’s a trailhead breakfast, a campfire dinner, or a backcountry meal after a long day outside, food has always been part of the outdoor story.
With Ina Garten’s iconic brownie pudding going viral right now and Popfly’s origin story rooted in outdoor foodies the timing couldn’t be better.
Research from the Publicis Commerce found that many are turning inspiration into action, with 42% purchasing ingredients directly through social media content.
Food content creators are filling our feeds with crave-worthy visual and making us hungry along the way. We all know the feeling: a cozy, comforting meal that stops the scroll.
These Popfly adventure foodies aren’t just cooking, they’re producing compelling content around the food they make.🍴
Meet our Top Food Creators
1. Karissa and Linhbergh
Instagram followers: 24.4K
Brands they’ve worked with: REI, Camp Chef, Benchmade Knife Co. and more.
📸: @gondirtin
Karissa and Linhbergh are part-time travelers exploring North America out of their Australian-imported Toyota Land Cruiser. Along the way, food and cooking have become a huge part of their journey especially while traveling off the beaten path.
They love eating well and recreating bold, hard-to-find flavors in the quiet corners of the U.S., from Vietnamese and Korean to Japanese, Taiwanese, Mexican, Mediterranean, and Indian cuisine. If it can be cooked, they’ve probably made it often at a campsite miles away from
2. Ailyn Munoz
Instagram followers: 37K
Brands she’s worked with: Vallarta Supermarkets, Amazon, Doritos, and more.
📸: @ailyn_munoz
Ailyn Munoz is a Latina creator from Venezuela, now based in Los Angeles. She explores food, hidden local spots, and one-of-a-kind experiences, turning them into simple, useful videos that make it easy (and exciting) for people to try something new.
She’s partnered with brands across food, tech, and travel, always centering clear, authentic storytelling that inspires action. Ailyn’s goal is to help people discover places they’ll love—and feel confident exploring more of their city.
3. Riley James
Instagram followers: 2.8K
Brands she’s worked with: Instant Pot, Corelle, Pyrex Home, and more.
📸: @lilveggieeats / @rileyjmedia
Riley James is a photographer, content creator, and blogger with a passion for travel and plant-based food. A vegetarian since 2009, Riley explores destinations through their local cuisines, always seeking out unique and memorable eats.
They launched Lil Veggie Eats at the end of 2021 and love collaborating with small businesses and local restaurants to create promotional content and thoughtful menu reviews that spotlight what makes each spot special.
4. Col Yen
Instagram followers: 64K
Brands she’s worked with: Jack Links, Honda, The North Face, and more
📸: @campwithcol
Col is a content creator and photographer based in Vancouver. He aims to make the outdoors accessible to everyone by innovating new meals made outdoors and sharing his favorite tips, tricks, and must-visit local hikes. He’s especially passionate about creating content and guides for beginners and BIPOC communities who are just starting to explore outdoor culture. If you spot him on the trail, go say hi because there’s a good chance he’ll feed you.
How to use this list (for you):
At its core, Popfly was built for creators and brands who believe great food tastes even better outdoors. This list isn’t just for planning your next recipe, making a grocery list, or finding a restaurant; it's built to help brands discover creators who bring food to life in outdoor settings, and to help creators get noticed for UGC and paid partnerships rooted in adventure.
For Brands Looking to Collaborate
- Define your goals: Are you aiming to highlight outdoor lifestyle moments, technical cooking skill, or community-driven storytelling?
- Choose the right creators: Look at content style, audience demographics, engagement rates, and overall authenticity not just follower count.
For Creators Looking to Get Noticed
- Study your craft: Research what successful food creators are doing and focus on strong storytelling and the experiences you’re sharing, not just the recipe.
- Stay authentic: Identify gaps or unique angles where your voice, culture, or perspective can stand out.
Popfly makes it easy for brands to connect with food creators. Hit us up and we’ll line up the right partners for your next campaign.


